Can you have improved usability and improved search engine rankings placement?

Would you like to improve your web site usability while also getting improved search engine rankings?  I just added a great new search engine optimization (SEO) and usability article to the Internet Marketing articles section.

Most webmasters dream of improved search engine placement.  What they don't realize is that by optimizing their site for the search engines, if done correctly, they can also optimize it for their site visitors.

Ultimately this means more people finding your website and increased sales and lead generation. But are search engine optimization and usability compatible? Aren't there trade-offs that need to be made between giving search engines what they want and giving people what they want?

Read on to find out how to get improved search engine rankings and placement while also increasing your web site usability...